Posts

Google Doesn't Mind AI: Why You Shouldn't Either

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No time to read? Listen to this article on Spotify .  A recent Facebook debate caught my eye, where an individual was reluctant to assign tasks to his writers due to the fear they might utilize AI tools like ChatGPT. This sparked an intriguing thought: if the content is engaging, original, informative, and serves its purpose, does it matter who or what writes it? Intriguingly, it seems Google, the titan of the digital world, agrees. As we navigate the digital landscape, AI isn't a futuristic fancy anymore. It's a co-contributor in our content creation process. No, we're not living in an episode of " Black Mirror " where AI's writing poetry. But the fear of being replaced seems to be at the crux of the issue. As the primary influence in content marketing, Google appears unfazed about who (or what) crafts the content. Rather, they emphasize ' E-A-T, ' standing for Expertise , Authoritativeness , and Trustworthiness . Essentially, the quality of the conte

The Untold Realities of Starting a Freelancing Business

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No time to read? Listen to this article on  Spotify .  As a freelancer, I've ridden the rollercoaster of self-employment more times than I can count. I'm not here to discourage you from taking the plunge. On the contrary, I aim to shed light on the realities of the freelancing world, warts and all, so you can enter it with your eyes wide open. If you've been employed for several years and you're dreaming of dipping your toes into the seemingly placid waters of freelancing, I'm here to show you the rip currents that lie beneath. The " if others can do it, why can't I? " mindset is a strong driving force, and there's nothing wrong with that. In fact, it's one of the reasons I decided to go freelance myself. However, having been there and done that, I can tell you it's not all smooth sailing. There's a lot more to the freelancing world than meets the eye. It's not just about quitting your 9-to-5 job, setting up your own work schedule,

ChatGPT and The Future of Freelance Writing: The Threats, Opportunities, and The Art of Humanizing AI-Created Content

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One crisp November day in 2022 introduced me to a writing phenomenon: ChatGPT. Like a cold wind from the digital abyss, this AI language model turned my world of freelance writing on its head. With its efficiency and uncanny knack for human-like prose, I saw an ominous specter looming over my career. I’m not alone in this boat. Freelance writers everywhere are grappling with unsettling seas. Competition is fierce, opportunities scarce, and as the world emerges from its pandemic cocoon, remote work seems less enticing. On top of all this, Upwork, the once-trusted platform, redesigned its algorithms favoring corporate greed over freelance livelihoods. Let me tell you about my friend Sarah, a gifted writer who had made a name for herself in the freelance world. When ChatGPT became mainstream, she lost a prominent client who found the lure of AI-created content irresistible. Listening to Sarah's voice on the phone, heavy with fear and uncertainty, was like staring into a mirror reflect

From Whispers to Hashtags: Navigating and Transforming the 'Marites' Phenomenon in the Philippines

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Is the name 'Marites' familiar to you? They're the constant whisperers and commenters in our vibrant Filipino communities. Maybe you've been a victim of their tsismis, or even a target in an unsettling social media storm. These encounters may seem inconsequential, but the emotional impact can be profound, and the resulting social ripples can disrupt the unity of our communities.  This blog aims to provide a comprehensive guide on managing the Marites in your life and cultivating a culture of positivity that can drive transformative social change. The Origin and Usage of 'Marites' My sincere thanks to  @SarkisAlyTV  for allowing me to borrow this video. Subscribe to their channel here .  In the vibrant and rich tapestry of Filipino culture, language plays an integral part in shaping societal norms and behaviors. One such cultural artifact is the term 'Marites,' a name that has found its way into popular parlance, symbolizing rumor-mongering. But where did

Making the Most of Your Long Layover: Exciting Activities to Enjoy at the Airport

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We know the feeling all too well – those seemingly eternal layovers that leave you stranded at an airport, counting the minutes until your next flight. But fear not! We're here to transform those moments of idle waiting into captivating experiences that will ignite your wanderlust and make every minute count. In this guide, tailored specifically for frequent travelers, freelancers, and digital nomads like you, we'll unravel a treasure trove of boredom-busting activities that will make your layovers longer than 8 hours feel like an exhilarating voyage. So fasten your seatbelts, open your mind to the unexpected, and let's dive into an airport adventure like no other! 1. Explore the Gateway to Adventure Gone are the days when airports were dull, monotonous spaces. Today, airports have become vibrant gateways that transcend the mundane and embody the spirit of adventure. These bustling hubs stress not only design and efficiency but also effectiveness and comfort. As a frequent

The Art of SEO Writing: How to Write for Your Clients and Their Audiences

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Is the idea of writing SEO content giving you more butterflies than an upcoming first date? Relax. We've all been there. This isn't some magical language only understood by mystics and internet gurus; it's simply about writing great content, then giving it a little nudge so the right people see it. So grab a cup of coffee and buckle up because we're about to transform you into an SEO superstar. The Power of SEO: Basics and Importance SEO, or Search Engine Optimization, isn't as complex as it sounds. Imagine it as the behind-the-scenes director of a grand play, ensuring your star (the content) is noticed by the right people (your audience) when the curtain lifts (when someone searches online). In simpler terms, SEO is the science (and a dash of art) of increasing a website's visibility to search engines like Google, Bing, or Yahoo. Why does that matter? Higher visibility means more chances of appearing in search results, leading to more clicks, and ultimately, mo

Top 10 In-Demand Freelancing Skills for 2023: The Roadmap to Success

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No time to read? Listen to this article here .  The future of work is shifting, and it's shifting towards freelancing. This work setup lets you be your own boss, choose your clients, and set your own schedule. Sounds interesting, right? Now, let's journey into the freelancing realm where we uncover the top 10 skills that businesses are currently seeking. SEO (Search Engine Optimization) - A freelancer in this domain gets to be a website's secret superhero, making sure it stands tall in search engine rankings. To step into this role, you'll need to learn about keyword research, SEO-friendly content creation, and link-building strategies. It's also worth understanding Google's algorithms as they dictate the rules of the SEO game. Social Media Marketing - Imagine being the voice of a brand on social platforms. As a freelance social media marketer, that's exactly what you'd do. Essential skills include content creation, analytics, and familiarity with diffe